Episode #38: Branding Together: What's All the Fuss About Print-on-Demand?
Date: March 11, 2025
Duration: 13:32
As the world of apparel decorating continues to evolve and expand, there are quite a few factors reshaping the industry. Among the disruptors is print-on-demand (POD). Encompassing everything from customization to lower minimum order quantities (MOQs), POD is fast becoming a smart option for any printing business, whether it’s apparel or beyond.
At the recent Print-on-Demand Conference, hosted by STAHLS’ Fulfill Engine, Branding Together co-hosts Theresa Hegel of ASI and Cassie Green of PRINTING United Alliance spoke with Josh Ellsworth, CRO at STAHLS’. Ellsworth discussed why he believes POD is reshaping the industry, how decorators can take advantage of this business model, and why they decided to host a conference solely on the topic.
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