Welcome to What We’re Reading, your weekly reading list featuring the best, most interesting, and most entertaining content from around the decorated apparel world.

Here, you’ll find:

  • Up-to-date news from the industry provided by Apparelist
  • Exclusive interviews and articles
  • A selection of headlines and educational content provided by industry experts
  • Videos, podcasts, and more worth checking out

This Week’s Top Headlines – October 2, 2023

Curated Content from Around the Industry

Artwork Tips for Heat Transfers

The best way to ensure the highest quality prints of your heat transfers is by ensuring you have high-quality artwork.

Printer’s Ale Manufacturing Co.: From Printing to Brewing CMYK-Branded Beers

Greg Smith is president and owner of a successful $14 million package printing business in Carrollton, Georgia, called Printed Specialties. At the same time, he owns a thriving brewery called Printer’s Ale Manufacturing Co.

Streamlining Your Screen-Printing Reclaiming Process: Time-Saving Tips and Techniques

The goal when reclaiming screens is to accomplish as much as possible in as little time as possible, so you can get back to printing.

Need to Know News for PRINTING United Expo

We’re less than a month away from PRINTING United Expo, so we’ve got some tips and tricks to help you make the most of your experience.

Persistence Pays When Getting Started

You don’t need much more than persistence and a few hundred dollars to get started in the screen-printing business.

Guy Fieri Declares Himself ‘Football’s Director of Flavor and Fashion’ With 32-Team Merch Collaboration

In a video declaring his new position as “Football’s director of flavor and fashion,” Fieri unveiled his “orders of business.”

PODCAST: Influencer Marketing 101

What is influencer marketing and what do you need to be cautious of when printing in the niche?

Keeping Forced-Labor Cotton Out of the US is Proving Nearly Impossible

Small-batch customs seizures barely scratch the surface of how deeply cotton from Xinjiang is embedded in the global supply chain.