Welcome to What We’re Reading, your weekly reading list featuring the best, most interesting, and most entertaining content from around the decorated apparel world.

Here, you’ll find:

  • Up-to-date news from the industry provided by Apparelist
  • Exclusive interviews and articles
  • A selection of headlines and educational content provided by industry experts
  • Videos, podcasts, and more worth checking out

This Week’s Top Headlines – June 12, 2023

Curated Content from Around the Industry

HanesBrands Inks Primary Apparel Partnership Deal with the University of Minnesota

The 10-year agreement gives HBI exclusive rights to design, manufacture, and distribute fanwear across mass and campus/local retail channels.

Nike Set to Unveil ‘Gender-Inclusive’ Kids Apparel Line for Pride Month

According to an email reportedly from inside Nike, the sportswear giant is set to unveil new “pioneering gender-inclusive ‘Kids One Fit’ apparel” as part of its Pride celebration.

Hiring Tips for Your Screen Printing Shop

What does it take to line up a new production manager, salesperson, or graphic artist for your shop?

Sustainable Promo Products: Pipe Dream or Possibility?

Sustainability is as hot a topic as ever throughout the promotional products industry, but there’s reason to believe the concept has staying power.

PODCAST: Ways to Stop Leaking Money in POD

There are undoubtedly areas of your business where you’re leaking money, but where?

How to Heat Print Hoodies: A Step-by-Step Guide

Hoodies are an ever-popular item that can increase the value of your brand and boost sales in any season.

Adidas Shows How Pride Month Promos Can Go Beyond the Rainbow

What Adidas is doing takes this idea of thinking beyond just the rainbow motif a little further.

Got a news story, announcement, or suggestion? Email Content Director Cassie Green at cgreen@napco.com.