From contemplating additional loading docks to how the production team is going to integrate with a new floor layout, expanding a shop’s physical footprint can be a massive undertaking. Rich Santo, CEO of Culture Studio, sits down with Cassie Green, content director of Apparelist, to describe the big expansion the company is currently undertaking at its Chicago facility. When all is said and done, the apparel decorator will operate at 100K square feet, and it’s an expansion the team hasn’t undergone lightly.

Hear as Rich describes the process, from the very first conversations about the possibility to actions the team is already taking. For any shop looking to expand it’s footprint, this insight and advice is sure to help.

Key Takeaways

• When looking to expand, leadership at Culture Studio discussed all the reasons not to do so
• The topic of loading docks can be more crucial than owners might think
• Build value for your client: If that’s an expansion, it should be considered