What does print-on-demand (POD) make possible today that wasn’t realistic five years ago?

Branding Together podcast co-hosts Cassie Green and Theresa Hegel asked the experts onsite at the STAHLS’ Fulfill Engine POD Conference 2026 for their insight and observations. From helping alleviate sustainability challenges to increasing customization, each insider had excellent advice to share. Special shoutout to our interviewees:

• Maddy Alcala, Taylor on Demand
• Rob Watson, Vantage Apparel
• Milissa Gibson, Lane Seven Apparel
• Jayson Tompkins, STAHLS’ Fulfill Engine
• Davis Slagle, Bee Graphix
• Josh Ellsworth, STAHLS’
• Lisa Hubbard, Vernon
• Ross Greenstein, Brand Sauce
• Ross Hunter, Liquid Graphics