LAT Apparel announces its brand evolution, celebrating over four decades of crafting apparel that resonates with life’s unique stories. Just in time for the January 2025 trade shows, this evolution reflects the company’s continued commitment to empowering individuals of all ages to express their personal narratives, according to a press release.

Since 1982, LAT Apparel has built a diverse brand portfolio that connects with life’s every chapter. Offerings include RABBITSKINS, a children’s brand, and LIVE&TELL, offering fashion-forward apparel. LIVE&TELL’s tagline reads: “Where Great Stories Begin.” Meanwhile, RABBITSKINS, known for its durability and comfort, carries the tagline “Fit for Any Tale,” emphasizing its adaptability to every child’s adventures.

“At LAT Apparel, we understand that life is a collection of stories, each as vibrant and dynamic as the apparel we create,” says Rachel Newman, CCO. “Our goal has always been to inspire self-expression and deliver clothing that fits seamlessly into every stage of life.”

With a reputation built on comfort and style, LAT Apparel says that it remains dedicated to ethical and responsible manufacturing practices. Its socially compliant, WRAP-certified factories underscore the company’s commitment to creating products with integrity. LAT Apparel invites attendees to witness its refreshed identity at the January trade shows, offering a closer look at innovative designs and the stories behind them.

For additional information about LAT Apparel and our full product offering, visit www.latapparel.com.

The preceding press release was provided by a company unaffiliated with Apparelist. The views expressed within do not directly reflect the thoughts or opinions of the staff of Apparelist.