We’ve been talking about color a lot this month – how it evokes emotion and how it can either positively or negatively affect your brand, depending on how you use colors together. All of this knowledge is crucial when designing an apparel brand. When it comes to crafting a visual identity for a brand, the color scheme is often the first decision a designer makes. This lays the foundation for the overall mood and personality of the branding, and guides the rest of the design choices. While it’s not in a designer’s best interest to blindly follow trends, looking at which color combinations are popular can help spark inspiration and kickstart the design process.

Whether you’re a first-time T-shirt business owner, or you’ve been in this apparel decorating world for a long time, fresh design ideas are always a good idea. Using the knowledge of how color brings about emotion, and our color 101 review, let’s break down 10 color combos to try with your next apparel collection.