The world of sales has changed. To keep up, John Morris has quite a few pointers to share on the topic. Key takeaways include:

• Think ABI (always be influencing) instead of ABC (always be closing)
• Be patient and consistent; too many people give up too soon
• Your community isn’t built by your content, it’s all about the comments, conversation, and sharing
• Ask yourself, how do I solve someone’s problem unless I get to know them first?
• Sales is a transfer of energy

These are just five points in the amazing discussion in this episode. Make sure you listen to the entire thing to elevate your sales strategy!