If you think the series has been good up to this point, then you’re in for a real treat with episode six. In it, John talks about the resurgence of in-person events like trade shows and why it’s absolutely crucial to connect at and attend these events. He points out that we as human beings are meant to interact beyond the virtual world. On top of that, we are in a tactile industry where holding a product, feeling it, is just as important as seeing it.