Sponsored by STAHLS’.

Ahead of the Apparel Decoration Summit, taking place June 3 – 5 in Nashville, Josh Ellsworth, chief revenue officer, is giving us a behind-the-scenes tour of the STAHLS’ decorating fulfillment center (DFC) as well as insight on the heat-applied graphics market.

Throughout the tour, Ellsworth highlights specialty transfers applied to nylon jackets, the opportunities to decorate licensed apparel, new technology that’s elevating the industry, direct-to-film printing, and more.

Key Takeaways

• Think beyond the single transfer placement and explore the variety of transfer options, unique placements, and cool apparel items that you can apply them to
• Heat printing creates high-end finishes, offers the opportunity to hold just-in-time inventory, and more
• Decorators looking to set up an efficient heat printing department need to evaluate new technologies as well as customer demand