Joe Kramar M.A., B.S., is originally from El Centro, California and got his start in 1995 at a small screen print/embroidery shop called Driscoll’s Sports. For over 29 years, Joe has woven creativity into fabric, thread, and ink. A master of apparel decoration, his artistry shines between the worlds of embroidery, appliqué, screen print, and special effects, leaving a trail of stunning designs in his wake. His current passions don’t stop at just mastering the needle and thread. Joe has expanded his artistic tapestry into the realms of video animation and audio/video production. As an experienced innovator, he thrives in the fast-paced world of high-tech, driving companies forward and shaping industry trends.
Joe has done development/creative work for many retail brand names like Abercrombie & Fitch Brands, Limited Brands, Aritzia, Bruce Lee Ltd., Marshall Retail, V.F. Outdoor, and NASA to name a few. Joe currently works for AMB3R Creative, a cutting-edge design firm based out of Denver, Colorado specializing in developing high-end apparel branding.
Embroidery Pricing Strategies
This guide will empower you to move beyond the limitations of basic pricing and step into a leadership role by selling the perceived value of your premium embroidery services.
Read
Stitches that Sell: How Unique Embroidery Can Increase Your Client Base
This video/article combo explores how embroidery can be leveraged to increase perceived value, transforming products to extraordinary.
Watch