Gelato has launched the GelatoConnect City Tour, a seven-city series bringing together production leaders across North America, Europe, and Australia. The tour opened last week, April 2026, in Chicago and Atlanta and will continue to Frankfurt, London, Sydney, Melbourne, and Stockholm through June 2026.

At the center of the tour is GelatoConnect, an operating system for modern print production. According to a press release from the company, it replaces fragmented procurement, workflow, and logistics systems with a single connected platform, turning print factories into scalable, on-demand production nodes. The result is not incremental improvement, but system-wide gains across cost, speed, and revenue.

In Atlanta, Bennett Graphics reduced material waste from 41% to approximately 10%, generating $125,000-$135,000 in annual savings on a single product line while increasing efficiency by 20󈞅%.

“Megacities should produce what megacities consume,” said Henrik Müller-Hansen, founder and CEO of Gelato, in a press statement. “The future of production is local — produced globally, but close to the end consumer. As order sizes shrink, SKU complexity explodes, and supply chains become less predictable, this is no longer optional. Producers who adapt will grow. Those who don’t will fall behind.”

Each stop is designed for a small group of production leaders, with a full-day program focused on real operational results and peer exchange. The format encompasses operators sharing what is working, what is not, and how they are adapting their businesses.

In Chicago, Amit Kumar, co-founder and CEO of WeMust, and Connor Pera, owner and president of The Print Authority, shared their experiences scaling production with GelatoConnect.

Next Stops in GelatoConnect Global Tour

The next stop is Frankfurt on April 28, featuring Daniel Oschatz, co-CEO of Oschatz Visuelle Medien, and Andreas Bach, founder of SCS Solutions — both demonstrating how connected production enables new customer acquisition and scalable growth without additional headcount.

“With GelatoConnect, we earned new customers we couldn’t have reached before,” said Oschatz in the press release. “If you want to be part of the future of the printing industry, there is no way around it.”

“The software is the lifeline of the company. GelatoConnect opens markets we couldn’t reach before,” said Bach, Founder.

The remaining tour stops include:

  • Frankfurt – April 28
  • London – May 11
  • Sydney – May 19
  • Melbourne – May 21
  • Stockholm – June (TBC)

Registration is open at gelato.com/connect/events/city-tour-2026, with limited seats available for each city.

The preceding press release was provided by a company unaffiliated with Apparelist. The views expressed within do not directly reflect the thoughts or opinions of the staff of Apparelist.