What's Trending Now: Highlights from State of the Decorated Apparel Survey
The NAPCO Media/PRINTING United Alliance research team is dedicated to gathering data to support those in the printing industry. In this installment of “What’s Trending Now?” Onamica Dhar, economist, PRINTING United Alliance, outlines a few key highlights from the State of the Decorated Apparel (SODA) industry survey.
Key highlights include:
- Expected growth in 2024
- Product growth potential
- Biggest concerns for apparel decorators in 2024
