HP and Canva Announce Multi-Year Global Partnership
HP Inc. announces a strategic multi-year global partnership with Canva, an all-in-one visual communication platform, empowering millions of people using Canva globally to seamlessly design online, create visual content, and print locally at scale, according to a press release.
The global partnership with HP Inc. and Canva is set to benefit both HP Print Service Providers (PSPs) and the Canva community globally, allowing anyone creating visual content on the Canva platform to enjoy a completely integrated design and print eco-system. Delivering on demand services and a seamless design-to-print experience, the multi-year deal will empower millions of people using Canva to design anything and print anywhere.
Cliff Obrecht, Canva co-founder and chief operating officer (COO), stated in a press release, “This partnership will deliver huge strategic value and fuel customer growth across both organizations.”
Canva, founded in 2013, has over 185 million monthly users including 95% of the Fortune 500. In 2017, it launched Canva Print, allowing users to design and print a wide range of products — from business cards, brochures, flyers, stickers, marketing collateral, with customization options, and even apparel.
Through this partnership, the Canva community will gain expanded access to professionally printed products, directly from HP Print Service Providers (PSPs) across the globe. It’ll see Canva expand its print service to 150 countries by 2026, enabling shorter SLAs and significantly reducing its carbon footprint through localized operations, says the company.
Canva Extends Reach with HP Automation Software and Global Print Service Provider Network
HP’s automation software, HP PrintOS Site Flow, will help Canva extend its reach by automating production and shipping processes for PSPs. This end-to-end solution streamlines print jobs from pre-press to post press with auto-scheduling, delivering color consistency, security, barcode tracking, optimal productivity, and maximum efficiency through batch production and reduced labor. Additionally, HP’s expansion of its PrintOS Suite with new brand-specific features will equip the central Canva Print Operations team with tools to identify, connect, and manage a vast global SKU catalogue across a network of local HP-enabled PSPs.
Jim Towle, head of Print and Partnerships, Canva, said in a press statement, “We’re excited to partner with HP to accelerate the expansion of Canva Print. HP’s innovations in cloud software, quality management, and digital print have been at the center of our Canva Print expansion. With our teams now working closer than ever on new products and additional PSP locations, we can expand our world-class print capabilities and make it easier than ever for our global community to bring their designs to life.”
Canva Enterprise Empowers HP to Communicate Visually at Scale
Earlier this month, Canva introduced Canva Enterprise, a new subscription to meet growing demand and adoption by large organizations. As part of the multi-year agreement, HP will roll out Canva Enterprise, empowering HP’s global marketing and sales teams to securely create, collaborate, and publish visual content.
Haim Levit, senior vice president and division president of HP Industrial Print, stated, “[The] announcement with Canva showcases HP’s commitment to partnerships of this magnitude. We’ve been incredibly impressed by the power of Canva Enterprise and look forward to boosting our team’s design productivity by removing bottlenecks that stifle creating visual content at scale. Combined with the latest innovations in HP software, we are leading the industry forward for brands and PSPs to become more easily connected, unlocking significant demand to our customers and allowing users to design and print more sustainably.”
HP’s commitment to sustainability aligns with Canva’s goal to reduce its carbon footprint and promote circular economy principles. Together, they aim to deliver high-quality and visually compelling design materials while reducing environmental impact through localized production, says the press release.
To deliver Canva’s on-demand print service, Canva’s Print Operations team has partnered with HP’s graphics business and HP’s Print Service Providers around the world, for a standardized and professional print service. HP will support Canva’s growing customers and order volumes and meet Canva’s goal of printing anything, anywhere, at speed.
For more information visit www.canva.com/print.
The preceding press release was provided by a company unaffiliated with Apparelist. The views expressed within do not directly reflect the thoughts or opinions of the staff of Apparelist.
