Pro Towels, a Pittsburgh-based supplier in the promotional products industry, announces the acquisition of Lifestyles by Ramco, a division of Ramco Apparel. The acquisition enhances its dye-sublimation capabilities and expands its offerings into lifestyle and home décor products.

Lifestyles by Ramco is a U.S.-based company known for textile sublimation and on-demand production capabilities. Pro Towels says the move will enable faster turnaround times, strengthen its vertical integration, and bring more efficiency to its sublimation production.

“This acquisition is going to be a big win for our customers,” Kevin Nord, president of Pro Towels, said in a press release. “By bringing Lifestyles by Ramco under the Pro Towels umbrella, we’re streamlining our operations and reducing lead times for high-quality sublimated products. We also have exciting plans to introduce a variety of new, customizable lifestyle items that reflect current trends and customer demand.”

Customers can expect a larger product portfolio, featuring a new line of USA-made products like key holders, name plates, custom wall art, and other personalized wood and metal pieces.