Initiated by entrepreneur and iconic fashion producer Motty Reif, and held for the 12th time, Kornit 2023 Tel Aviv FAC Fashion Week presented the new and comprehensive FAC — Fashion Agenda Community — concept by Reif highlighting the importance of sustainability, diversity, equality, and inclusion in fashion. The event took place from March19-22.

Reif and Kornit Digital CEO Ronen Samuel opened the Kornit 2023 Tel Aviv FAC Fashion Week with a meaningful and exciting gala, according to a press release shared by Kornit. In his opening speech, Samuel said, “The collaboration with Motty Reif and Tel Aviv Fashion Week is first and foremast based on our shared values of fashion as a powerful medium to express what we believe in — from transforming the restricted and exclusionary ideal of beauty in favor of diversity and inclusion, and the creation of sustainable alternatives in the fashion industry.

“Fashion is the platform that we choose to promote ‘Tikkun Olam.’ It is the ultimate platform for self-expression where we proudly and boldly present who we are,” he continued.

The event included 27 fashion shows created by leading fashion designers alongside young industry newcomers, who joined forces to celebrate human spirit and beauty in fashion while promoting the new FAC concept. FAC combines the world of fashion with the promotion of current social issues ranging from recycling and sustainability to  issues of women’s’ health.

Many collections were made possible by Kornit’s on-demand digital fashion and textile production solutions. Designers leveraged the power of digital fashion production to unlock their imaginations and inject new life into vibrant collections — with fascinating designs and creations developed in just weeks, not months — as is typical of more traditional production processes.

The festive gala event opened with choreographer Galit Liss’s Blue Zone — a dance performance by an ensemble of women (aged 65-80) exploring the experience of aging through the body and movement. The performance was followed by a lifetime achievement award conferred by First Lady Michal Herzog to fashion designer Hagar Alembik (67) for “Alembik,” noting 35 years of Israeli creation and recognizing her status as one of Israel’s most successful fashion designers and its leading and largest fashion exporter. Hagar began her career in 1988 upon completing studies at Shenkar College of Engineering, Design, and Art. From the start, Alembik created a language of her own, which defined and continues to define her designs today.

The first on the runway was Kornit Digital’s, where attendees experienced a powerful and meaningful show incorporating the bold creativity of 15 designers, all inspired by the values of democracy, tolerance, equality, pluralism, and self-expression. Collections were produced digitally with Kornit’s sustainable on-demand technology.

Next on the runway was a fashion show led by Eden Fines, presenting designs by top fashion designer Alon Livne. The collection illustrated a post-apocalyptic world built out of the chaos from which a new order is born. This collection included 34 ensembles ranging from tailored jackets, pants, cocktail dresses, and evening gowns representing Livne’s unique signature of geometric shapes, asymmetry, and a sophisticated look with complex, innovative, and unique models.

The preceding press release was provided by a company unaffiliated with Apparelist. The views expressed within do not directly reflect the thoughts or opinions of the staff of Apparelist.