This month, sustainable fashion brands YesAnd and Kornit Digital teamed up with Fashinnovation to unveil a direct-to-garment printing collaboration.

YesAnd and Kornit are co-creating digital, on-demand printed certified organic blank merchandise with graphic designs by artists, celebrities, influencers, musicians, fashion VIPs, NGO’s, and more. The companies report that in sharing core values of fashion and innovation, as well as non-toxic, zero-waste production, and the fusion of technology to accelerate impact, this launch represents a cutting-edge and sustainable solution that’s accessible, traceable, customizable, and scalable.

The YesAnd and Fashinnovation collection was launched on Sept. 7 at the Fashinnovation Worldwide Talks, where Kornit’s CEO Ronen Samuel served as a keynote speaker with a presentation entitled “Fashion is On-Demand Production for a Sustainable Future.”

Throughout his presentation and Q&A session with journalist Jade Scipioni, Samuel spoke extensively on how emerging technologies in on-demand printing are contributing to sustainability in fashion and even the home décor market. Samuel pointed to reduced quantities and less water waste during production as a few examples.

The Fashinnovation Worldwide Talks also featured several other presentations focused on innovation, technology trends, fashion-tech and digital fashion, inclusivity and diversity, gamification, entrepreneurship, and experimentation, along with fashion sustainability. An in-person cocktail reception followed from 6 – 8 p.m. at Spring Studios in New York City.

The brands showcased unique YesAnd organic blank styles in-person, available for bespoke on-line purchasing — with graphics designed by the Fashinnovation art team. The founders of the collaboration, Marci Zaroff of YesAnd and Jordana Guimaraes from Fashinnovation, joined the stage to empower attendees and viewers to wear the change we all wish to see in the world.

Debuting the first of their brand collaborations with farm-to-print organic merchandise, this collaboration will together minimize waste, water, chemical use, and energy, while celebrating climate action, manufacturing efficiencies, and sustainable innovation, according to a press statement from Kornit. The brands will debut their select blank styles of digitally printed designs from the initial capsule collection — including the YesAnd Frida Hoodie, Gloria Hoodie Tee, Dominique Tee, and the Samata Dress, with a graphic option aligning the missions of YesAnd, Fashinnovation and Kornit Digital, “Don’t Wear Clothes, Wear Change.”