What We're Reading - Behind the Scenes of a Super Bowl Print Project, HanesBrands Sets Champion Bidding, and More
Welcome to What We’re Reading, a complete lineup of apparel industry headlines and helpful content we’ve curated for your reading pleasure!
Top Headlines from Apparelist — February 26, 2024
Find out how Relentless Merch was able to print 10,000 shirts in 8 hours after the Kansas City Chiefs won the Super Bowl.
According to WWD, Hanes hired Goldman Sachs and Evercore to look into the possibilities of offloading the Championship brand, now leading to a deadline on first-round bids this week.
As part of the the partnership, Lane Seven also launched the L7 Merch Tour campaign to get its customers involved in SXSW.
Image Apparel Solutions announces an exclusive partnership with Greatness Wins to decorate and distribute its line of athletic apparel to professional and collegiate athletic programs nationwide.
Festivities included representatives from the Round Rock Chamber of Commerce, invited local downtown business owners and city representatives, and a 20% discount to guests on any order placed that day.
Now called Cascale, the global nonprofit alliance still aims to “drive equitable and restorative business practices in the consumer goods industry.”
Throughout the year, Infinity Her will donate fashion-forward headwear exclusively designed for women to the three Beautiful Lives Thrift Boutique locations.
Curated Content From Around the Industry
- New York State Assembly Considering Ban on Carbon Black, Most Common Pigment in Black Ink – Source: Printing Impressions
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University of Alabama Students Design Custom Apparel for Adaptive Athletes – Source: BNN
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Charles River Apparel Announces Organizational Changes to Better Serve Customers – Source: Print & Promo Marketing
